The Two Kinds of Content You Consume

I don’t know exactly when it happened, but at some point we all began to talk about “content.” Together we began to refer to the massive deluge of articles, podcasts, videos, and other media being uploaded to the internet as “content” and to the ones who make it as “content creators.” And you don’t need me to tell you that these days we are drowning in content. In fact, we are creating so much of it that it becomes almost impossible to quantify or to wrap our minds around what the numbers mean.